Experience Strategy
In our time we face complex, interconnected challenges that span every aspect of human experience. I start by reframing the brief to enable a meaningful path forward based on objectives, needs and contextual realities. I use evidence based research and design thinking to frame the problem or validate a hypothesis, map the current state, and define a strategy and proposition(s) for the solution
Service Design
End-to-end experience mapping whilst examining touch-points to establish deeply engaging client/customer relationships, business impact and operational efficiency. I navigate between strategic and tactical service design solutions that improve people’s lives and ways of working. This can be delivered across a broad range of outputs from journey maps to service blueprints, or a set of testable concepts. My toolkit is adaptable depending on need and requirement
Systems Thinking and Sustainability
Confronting high levels of complexity between businesses, consumers and sustainability objectives requires thinking at an ecosystem level. My toolkit also includes systems thinking and ecosystem re/design to unlock value at every level
Portfolio available upon request
Approach
“Mona is possibly one of the most delightful hires I’ve made in my career. Her toolkit is deep so she can tackle any strategic issue - thoughtfully, thoroughly - and within a team, she makes strategy fun as she elevates everyone thinking”
